We just launched our new Spring catalog at Thirty-One and I’m super excited about all of the new styles and prints. This catalog is by far my most favorite catalog we’ve had so I thought it would be fun to do a new series in which I highlight a new Thirty-One product each week.

Our Utility Totes have been our best sellers since 2009, so it just makes sense to begin with the newest addition to this collection – the Round Utility Tote!

The half moon shape is very much on-trend right now and it gives our normally rectangular totes an updated classy and fun look. It comes in six super cute prints and it can stand up on its own.

This tote is the perfect casual everyday bag for shopping or beach trips. It makes for a great overnight bag and can be used to tote campus essentials. With pockets inside and out, there’s extra space for your keys, wallet, phone and more. You can even personalize the large front pocket to make it even more special.

I just used it this past weekend when visiting my parents. Hallie wanted to bring some toys and some of her projects that she’s been working on. I always bring a change of clothes for her and some wipes just in case she gets sick in the car. I also had some girl scout cookies to deliver to family members and a bottle of wine to go with dinner. I slipped my wallet in the front pocket and we were good to go. There was more than enough room!

If you’re like me and hate paying full price, you’ll want to pay close attention to this next part! For every $50 spent this Spring, you can choose ANY item for 50% off – even if the item is MORE expensive! Just add the items to your cart and the website will automatically give you the best discount! How crazy awesome is that?!? Here are two examples of how you might get the most bang for your buck.

How would you use the Round Utility Tote? Let me know in the comments!

To see more photos of our Utility collection, please visit my Facebook Albums.